Prop 37: Label Genetically Modified Foods
Turning Point in the Food Fight of Our Lives: We Need Your Help More than Ever!
The most recent voter poll on the November 6 Proposition 37 California ballot initiative to label Genetically Engineered foods and ban the marketing of GE-tainted foods as “natural” is out. And the news is discouraging. After enjoying a 26-point lead for the past six months, our side has dropped 19 points in the polls.
How did we lose so much support so fast?
If you live in California, you know why. Flip on your TV – at home, at the gym, in the airport – and there they are. Ad after ad, spewing lies about higher costs for consumers, rampant lawsuits clogging the courts, “confusing” labels, poor farmers and grocers facing “nightmares of paperwork.” Monsanto, Big Ag, and the rest of the pesticide and junk-food manufacturers began flooding the California airwaves on October 1 with one million dollars a day in deceptive TV and radio ads – and they will relentlessly pound the airwaves right up until midnight November 6.
We’re still ahead in the polls 48% to 40%. And we’re holding onto a comfortable lead among those who don’t watch TV. But those who do watch TV – including many who were on our side until the opposition unleashed a barrage of non-stop industry propaganda and lies – are getting confused.
With only a few million dollars in our own campaign war chest, we’re no match for Monsanto’s $36 million ad blitz.
So, how do we overcome Monsanto and Food Inc.’s onslaught of deceptive advertising? We do what the grassroots knows how to do best – we fight back on the ground with our message about the people vs. the corporations, the truth about our health vs. their obscene profits. We expose their lies by talking to voters in supermarket parking lots, on the phone, and by making sure voters get out to the polls to vote YES on 37.
Here’s how you can help. If you live in California, we desperately need you to hand out leaflets at grocery stores over the next three weeks – we need to mobilize thousands more of you today! Sign up here.
If you live outside California, please volunteer for our national phone bank to call millions of California voters. It’s easy. You can get quick, easy online training and sign up for one or more shifts here – and it won’t cost you a dime in phone charges.
Click on this image to download the Small Planet Institute’s fact sheet, ”Seven Things to Tell Your Friends About GMOs” and get the details on how GMOs undermine our health, our environment, and our food security. Time to exercise our democracy!
And of course, we need to raise as much more money as possible, to be able to keep the campaign running. If you haven’t donated yet, please consider a donation today. If you have, please consider an additional donation. To help OCA and OCF continue to financially support the Prop 37 campaign, donate here.